Partnership Opportunity

LCBO Gift Cards, Packaging & Accessories as Value-Adds

Our customers know that LCBO is a place to find great gifts year-round.

We want to provide gifting options for all seasons, that will showcase product online and in-stores through a partnered value-add* opportunity of LCBO Gift Cards, gift packaging & reusables bags as well as accessories.
 

Gift Card Options include:
     • Physical co-branded LCBO and Partner gift card – 5,000 MOQ
     • Physical LCBO only Gift Card (no minimum required)
     • LCBO Digital Gift Card (no minimum required).
            • Digital gift cards can be emailed to recipients based on purchased transactions (i.e.
               qualifying Aeroplan members)
*Value-add of gift card must not exceed 20% of the value of the product; supplier responsible for
  all costs of value-add.
 

Gift Packaging & Reusables include:
     • LCBO year round assortment or seasonal collection offerings (gift bags, gift boxes, Vintage
       wooden boxes, reusable bags available in various sizes)
 

Accessories:
      • LCBO core and seasonal collections available (i.e. jigger, cocktail shaker, tasting glass,
         corkscrew etc).
 

Application & Approval Process

     • Once a submitted application to a promotion has been approved by your category partners,
       contact our team to align on the required leadtimes for gift cards, packaging, reusable bags
       and/or accessories.
     • Physical (co-branded) Gift Cards: Up to 14 weeks depending whether it is co-brand or not.
     • Digital Gift Cards: leadtime is flexible.
     • Gift Packaging & reusables: 24-30 weeks from approval to in-store date
     • Accessories: 20 weeks from approval to in-store date

For more information about these exciting opportunities, please contact denise.papaconstantinou@lcbo.com.

 


Corporate Gifting

At the LCBO, we are a one-stop shop for all corporate gifting occasions year-round. We are elevating the experience for our corporate customers by delivering the perfect gift through personalized service and unparalleled product expertise. LCBO is creating thoughtful gifts from our expansive selection of popular products.

We are looking to collaborate with our trade partners to further enhance this experience by bringing a memorable experience exclusive to our corporate customers.

We are looking for inventive, creative, and curated ideas that will make their gifts stand out from others.
 

Possible Initiatives

Customization:
    • Calligraphy
    • Engraving
    • Company branding

Bundled Kits:
    • Boxed cocktail bundle
    • Value-add and product
    • Exclusive offering created for corporate customers

Exclusive offerings with high-ticketed products
Ticketed events
 

For more information, please connect with your category partner or email shaun.lynch@lcbo.com to discuss the program and possible future opportunities