The Wines & Spirits Gifting Displays (formerly known as the Mini-Thematic Displays) will each focus on seasonally relevant products that make GREAT GIFTS. This display may also feature LCBO gift packaging as a part of the merchandising strategy.
This program now includes External Gifting Advertising.
This is an MPTS Applied Promotional Program. Please apply through MPTS directly before the deadline.
Engagement:
Refer to the Participating Store List page (linked below) for stores and flighting information.
Assortment Requirement:
• 3-9 SKUs (including Value-Adds, if applicable).
• Target = 9 SKUs
Digital Advertising Gifting Campaign:
• Placement in our Gifting focused Digital Campaign Advertising in Periods 1-6.
Pricing Information:
For FY26 Pricing, please refer to the FY26 Promotional Opportunities document posted on the Promotional Calendar Page.
For FY27 Pricing and product allocations, please refer to the most recent FY27 Promotional Opportunities document posted on the Promotional Calendar Page.
** The charge for Wines & Spirits Gifting Displays will be billed under 2 seperate invoices equaling the total cost per SKU.
Document Downloads & Quick Links
Click here for the Participating Store List.
Click here for Supplier Guidelines.