FSM is a multi-year program to re-envision the way we operate.
Our vision is to enhance operational excellence through integrated processes, data and systems, driving improved speed to market and a streamlined employee and customer experience.
On April 1, 2026 we rolled out a foundational release which brought significant changes to our financial, transportation, and wholesale ordering systems. It also introduced the centralization of our master data, and a new portal (LCBO Gateway) for suppliers and agents.
In June 2026, we launched new digital marketing capabilities that allowedLCBO to createpersonalized campaigns based on customer segmentation to better meet customer needs, while increasing loyalty, customer engagement, and sales.