The LCBO Ready-to-Drink category (RTD) is pleased to announce a new additional ad-hoc product call for the Ontario Incubator Program. This call is in response to the growing local RTD industry, and opportunities associated with the expanding marketplace. This call will create further opportunities for small local RTD suppliers for next year in addition to those products already selected as part the summer call (NISS Call #3811) that closed in June. Please note that this call is new for this year only and the number of new products to be considered will be no more than 10 as the size of the assortment was already increased significantly during our summer call selections. Please also note the condensed timelines are necessary to ensure that any new listings will be available for release on-time by the spring of 2025 (Period 13 release in stores).
Please direct any questions you may have to either Lesley Morgan, Senior Category Manager RTD or Ashley Ennis, Product Manager RTD.
Ontario RTD Incubator Program NISS Call ID 3963
