Canadian producers invited to apply for direct-to-consumer alcohol sales as part of new, multi-provincial trade

LCBO is pleased to expand its direct-to-consumer program beyond Nova Scotia, helping to create a more open marketplace for the benefit of Ontario suppliers and consumers, and for the good of Canada.

Producers from Alberta, British Columbia, Manitoba, New Brunswick, Newfoundland and Labrador, Prince Edward Island, and Saskatchewan who are interested in participating may begin the authorization process. Once producers are authorized, we will share this information with Ontario consumers via lcbo.com.

Ontario producers who are interested in selling directly to consumers in those jurisdictions should reach out to the relevant authority.