PRODUCT STORY	PRODUCT IMAGE	PRODUCT FEATURES & BENEFITS
TASTE PROFILE	WHAT’S YOUR OCCASION?
PRODUCT NAME
SERVING SUGGESTIONS	IN-STORE PLACEMENT
SERVING SUGGESTION RECIPE	LCBO# / PRICE	IN-STORE PROMOTION
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Style Descriptor	Size	/Cs	Alcohol	Sugar
mL	%
Trade/Agency
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Supplying Warehouse